But you only see these boutique set ups that the bloggers post about. There's SOOOOO much more going on that has nothing to do with them or the press. This would be a waste of HTs time and resources as they aren't trying to land a big order from Target or Walmart to carry say 3 planogram locations of their next Avengers line up or Justice League figures.
Even Sideshow doesn't attend because they aren't doing that either. The larger manufacturers do go because their business depends on these mass orders. There'd be no Marvel Legends if they couldn't sell thousands of each wave to Wally's and Target...but the buyers want to see the product as well. That's why there's also stuff that's only shown to the retail buyers and the fan boy bloggers don't get access to that stuff. Some of it is really early prototypes. Some are just concept art. Some are major spoilers.
The press has always been involved even pre-internet. They were just reported in trade mags like ToyFare and Toy Preview.
It's still primarily a trade show. The fan boy press is just an added opportunity for the manufacturers to get free promotions for their products so why not let the bloggers blog
Hot Toys doesn't need that press cause that sh|_|t sells itself.
I would say this is probably pretty accurate. A figure like SSCs Deadpool had a production run of about 8-10k...for a Sideshow figure
But it sold very well for them. Others they have produced have had much much lower numbers, like 2-4K units...sometimes less
I would imagine something like a HTs movie Deadpool saw very similar numbers but probably significantly more.
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I want that and Linda Carter, and then, I think I could sell about 90% of my remaining "contemporary" comic movie characters. No need to have this newfangled junk when you can have the classics. . .I would also jump on a '70s TV Spider-Man, though I might be in the minority. I think it has charm.
